Amplifying Purpose as a Niche-Focused Small Business! | Romona Greenlee
- info192071
- May 15
- 2 min read
Romona’s story is a testament to what happens when passion meets perseverance.
Founder of Empower Social Circle and Twins and Company, Romona Greenlee has built a movement dedicated to empowering special needs families through education, advocacy, and love.
In Episode #5 of Small Business Radio Detroit, Romona gets real about the challenges of scaling a mission-driven business—and why visibility is the bridge between survival and thriving.
Click the video below to learn more about how Romona is Amplifying Purpose as a Niche-Focused Small Business!
Major Takeaways from the Episode — Amplifying Purpose and Visibility
🌟 The Visibility Gap - Romona talks about the struggle of getting noticed as a niche service provider—and how community connections are crucial for growth.
🌟 The Power of Operational Systems - From scheduling to outreach, we discuss why systems aren’t optional for small businesses—they're survival tools.
🌟 Serving From the Heart - Romona shares how her lived experiences inspired her business—and why serving others fuels her every step.
🌟 Building a Community Movement - More than a business, Empower Social Circle is a call to action: to uplift, support, and include.
Romona’s Vision and Next Steps
Romona is expanding services and looking for partnerships with educators, therapists, nonprofits, and community organizations. She’s also inviting more families and community partners to get involved.
🔗 Register to be a guest or join the movement: www.thecraftedpen.com/sbradio
Final Word
Your niche matters. Your mission matters. Your story deserves visibility—and your community deserves your heart.
📺 Subscribe to watch full episodes:👉 Small Business Radio Detroit on YouTube
Comments